AdForce is the perfect, low-cost, alternative for ad layout. No more sketching layouts with paper and pencil. No more erasing and resketching when ads change. No more errors in translating ad sizes to layout. AdForce gives you:

• An easy interface with most business systems to translate ad sales into ad geometry.
• A runsheet with three different views to show ad information delivered from the front end system.
• A quick way to store and open frequently used issue and printing set-ups
  An ad finder to see all your runsheet information on screen simply by sweeping the cursor over any placed ad.
• Color-coded ad classes for easy viewing and placement.
• Conflict monitoring, including coupons, reverses and ad vs. page color
  Definable issue gravity and ad-editorial ratio.
• Printed, annotated advertising dummies.
• Streamlined import of ad layouts into QuarkXPress, or Page Director Classified Layout System. Electronic links to digital art and ad files.
• Multiple levels of sorting, and powerful new filtering options allow you to selectively sort and view ads based on almost any attribute listed in the runsheet.
• By filtering the run sheet you can display only those ads that are important to you during each stage of your layout process without having to scroll up and down through the runsheet looking for particular ads—such as all full-page ads, or all color ads, or all ads with guaranteed placements. Multiple filters can be saved for reuse, and you can toggle between the views.
• QuikFilter feature for "on-the-fly" filtering, for selecting only those items to be listed based on up to three particular runsheet column's content.
• Advanced Color Support, with a new colour editor that manages spot, process and custom colours.
• Support for bleed ads in the layout as well as automatic transfer to pagination in QuarkXPress or Indesign.
• Access to more than 200 AdForce menu items for assigning keyboard shortcuts.
• Built-in Web connectivity for quick access to MEI support and other user-designated URLs, and built-in FTP functionality for sending layout files to any location.

AdForce 5 demonstrates MEI’s commitment to stay current with the latest advancements in core technology platforms. In AdForce 5, and ALS 5, the software has been completely re-writtento take advantage of Apple’s 10.4 (“Tiger”) operating system and to make sure that it supports the new Macintosh Intel platform.

As just one example of many improvements, users can now take full advantage of the Apple Spotlight search function within AdForce to quickly find elements and ads, then drag them from the search window right onto the page. AdForce 5 is also compatible with all editorial systems that use Adobe InDesign or QuarkXpress.